Marine Dealer Technologies was born from the experience of the Thayer Marine family, a Michigan dealership with 39 years in the industry. After struggling to find a single solution for sales techniques and inventory management, they decided to create their own tool. This innovation allows Thayer Marine to engage directly with customers in the showroom, enhancing their sales process without interruptions for inventory checks.

The results have been impressive: increased and maintained profit margins, improved product presentation, and simplified inventory control. Inspired by these successes, the Thayers expanded their vision, launching Marine Dealer Technologies to offer these effective solutions to the broader marine industry.

Hundreds of dealers across North America have benefited, reporting enhanced margins and professionalism among their staff. Marine Dealer Technologies is dedicated to providing affordable, productive, and innovative solutions, continuously improving their offerings based on dealer feedback and industry needs.

Our Goals:

• Deliver the most innovative products in the marketplace.
• Create sales tools that are user-friendly, professional, accurate, and affordable.
• Actively listen to our customers and address their needs.
• Exceed customer expectations with every product and service we offer.